Another World Environment Day for development of brands? My fellow humans, we are fu#*ed!

Sudhir Panda • 1 May 2016

Looking around at the world today, I can come up with no truer sentiment. The world we have created, the world we insist we must live in, despite all evidence to the contrary, is doomed. It is unsustainable. It is unmanageable. It is out of control, and killing our planet, and all the species on it.

And, we don’t care.

That, my fellow meat skeletons on a spinning rock in space, is why we are completely and totally screwed. We could hope that our deep love for our child, or our beloved pet, or a favorite place we live in or travel to would engender in us a love of all things, and a desire to protect them.

It doesn’t.

There are a handful of people, on this global scale, for whom their hearts have cracked open to the world. So, they fight. They fight for places. They fight for people. They fight for the poor, and hungry, and abused across all species lines. Its no surprise as historically, social reformers & revolutionaries were "The Greatest Sitting Targets for Mockery" by right-wing populists & its clones.

But the rest of us...not so much.

We know our political system is corrupt. We know banking and Dalal Street are full of corrupt pimps. We know insurance companies, and drug companies, and energy companies are corrupt. Hell, we know most of the world is corrupt.

But, here’s the thing: we give a damn and enjoy the feast!

We used to be a culture that would even go to war with ourselves, when necessary, to ensure freedom / protection of the oppressed and uphold "dharma". We were willing to die for a cause. Now, even not driving the car for 3 days is really a lot to ask.

It used to be that we didn’t know as much. Now, the news, the facts are everywhere. Information is only seconds away in our media + mobile app obsessed culture. We can’t say we don’t know. We have to say we don’t care.

We like to pretend we are the heroes of the story. But, the fact is, if we were watching the film of our existence play out on a huge screen in the dark, we would see our true nature. We are the cold-hearted villains of the story.

We let poor people go hungry while we party for some IPL or Celeb Bhakt Fan Club. We let the farmers and dalits without water or right harvest price, children struggle for an education, elderly people go without healthcare they can’t afford while we go Amazonia, Cashless or Fcukcart shopping.

We allow animals to be tortured in labs while we carefully apply our new lipstick.

We ignore baby calfs, a day or two old, being torn from their mothers and locked in tiny plastic crates while we happily go out for ice cream.

We allow wild animals to be kidnapped from their families and locked in tiny tanks and cells, while we eat popcorn and applaud as they do tricks.

We pretend we don’t know that entire eco-systems are burned to the ground, while we eat our plastic pouch of oil masala coated potato chips.

We turn a blind eye to the human rights we ignore, the animal and environmental holocaust we are committing.

We like to think ourselves a noble, beautiful species. We like to imagine ourselves as the pinnacle of Creation. Make no mistake...

We are not.

There is nothing noble in our self-centered infatuation.

There is nothing beautiful in causing pain and suffering.

And we must know, in all it’s truthful finality, that we are the ultimate cause of pain and suffering for every other species on the planet.

We are the hunter shooting a mother. We are the executioner. We are the Commander in Beasts of No Nation. We are the government experimenting on E.T. and tribal natives.

We are the true villains of this story. And, as all great stories go, the villain must fall.

So, who will be the hero in this tale? A plague, set off by bacteria released from warming ice sheets? The sulfur rising from the ocean, smothering out the oxygen? The catastrophic lack of food, once the bees all die off?

Only time will tell.

But, we must face that we are the Earth’s cancer. We are also like its chemotherapy, taking our planet’s body, and all its beautiful systems, including our own, to the brink of destruction.

Her skin will turn gray, her hair will fall out, her rivers will run poisoned, her green cover will burn out, her creatures will die off.

And then, if enough of the human cancer has been destroyed, enough so that the stranglehold we have around the life cells of the planet has loosened and she can breathe, maybe life will return to her. Maybe she will heal. Or, maybe, this time she will not make it and we can safely blame almighty god!

We don’t really care.

We are not willing to face our truth, to adjust our lives, and to sacrifice what is necessary to save ourselves, our fellow species, and our home itself.

That, my fellow humans, my fellow villains, is why we are so utterly, completely, and willingly fu#*ed.

Christina Laughlin @FountainofLeo


This planet is in crisis. The safe limits within which human societies can be sustained, the earth’s “planetary boundaries,” are being exceeded, a path leading inevitably toward collapse. The experts have spoken. Only if humanity heeds the science, reverses course, cuts greed and lives within earth’s natural limits can disaster be avoided.

Or maybe you believe the opposite: that human ingenuity can continue to overcome those limits, that there is no need for environmental concern.

Both miss the point. In the age of humans, the Anthropocene, there is no safety in natural limits. Or in overcoming them. For those reasons, we should put the idea of limits off limits.

On a planet of nearly eight billion people with billions more on the way, natural limits simply don’t mean much. Nor are there solutions in limits. The harshest reality of the Anthropocene is that every human action or non action generates a labyrinth of consequences, both social and environmental, local and global, some surprising, some predictable, that affect different people very differently.

There’s a reason the world ‘s great religions and philosophies have identified temperance as a virtue but greed and gluttony as vices. There’s a reason they have always paired temperance with justice and prudence.

Appreciating limits is part of being a grownup and a good person. It should be obvious that it is also part of making good public policy. Source: NY Times

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  • Sudhir Panda

    This deals with primal issues. Many of which I've tried to communicate to my son and few others. Personally, before my boy came into this world, I was among a small group who looked at the science and human nature and concluded that there was no way to stop or reverse the truth. Humanity as we know it, was already in a toast.

    But what about kids? What do you tell them when they ask about Earth's warming? What are my shared truths compared to Google and You-Tube? I will not lie to kids. I warn them that the Presidents and Ministers, those who dictate policy, do not think earth's warming is something that requires their attention.

    Human nature is many things; survival, propagation, control, humanity, advancement, greed and power, but it now seems this arc rests on the tomb of Stupid. I am not smart enough to know if science can save us, my gut says no. But maybe we can save ourselves if we choose what's necessary.

    Though people cannot save the planet if governments refuse to act and businesses decide that it's too costly for them to operate in environmentally friendly ways. And as long as businesses have more influence than common people or common sense, we will continue to destroy the planet until it can no longer support our species.

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  • aliva panda

    Its not just the fossil fuel barons and their right-wing lackeys who delight in gas guzzlers, even those who profess to be environmentalists mostly want to drive and fly everywhere, eat meat, and refuse to discuss any real effort to stop human population growth even as species as diverse as crickets, pandas, fireflies, frogs, tigers, butterflies as well as orcas, rhinos, elephants, giraffes, great apes are disappearing as humans spread everywhere. There is no stopping this.

    Good old Mother Nature does not care any more about Homo Sapiens than she does about any other of the millions of species that have come and gone over the millennia. We, as a specie, have carelessly over populated the planet, fowling our own nest, largely for our own comfort and survival. I guess that makes us our own worst enemy. It's unfortunate that Mother Nature did not somehow have a built in population limit at something like one billion

    Neither capitalism nor communism has proven capable of dealing with this any better. Its worth trying to slow the decline, but we can be confident that with human adaptability, future generations not knowing any better will accept that world to come.

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  • Anti Corruption

    For peace, prosperity & happiness, we need to celebrate occasions like Dussehra or Diwali as ValuesDay of good winning over good-looking evil mirages NOT Vijayadashami hoopla of few modern humanoid Ravaans burning some artificial Ravaan just to destroy god's good creations and mother nature?

    For hyping hindu culture saviors, original diwali / deepawali was NOT about burning plastic mortars, chemicals, Potassium chlorate, Kerosene, Phosporus, Sodium Nitrate, strontium carbonate, copper chloride, barium chloride, gun power, magnesium, TNT, nitrogen, hydrogen... its simply about burning human greed with lights of divine wisdom. Bounce back to preaching digital babas & paid media saints.

    These chemicals better be fully banned for civilian use, and only allow few industries and Army’s Ammunition and Ordnance factories. Despite fireworks categorised under restrictive items by the Director General of Foreign trade, the Petroleum & Explosives Safety Organisation (PESO) not granted licences to anyone to import them, not only from China but from other countries that manufacture as well. So you can be sure that any China-made firecracker that you might be buying is illegal.

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  • Anti Corruption

    We, as a specie, have carelessly over populated the planet, fowling our own nest, largely for our own comfort & survival. That makes us our own worst enemies busy #mining & destoying the golden eggs in any backyard available. For short-term development, we must now love #RamBhorase dancing to "sava sau crore" tune of #emperors, no god will help we the ignorant populace. The 1% ruling suckers Plan B is reserving inter-stellar second homes for their own kids and elite breeds? Situation and fight to save nature is extremely challenging for many lesser-known groups like Dalit Adivasi Mazdoor Sangathan & weaker individuals unlike well-funded, well-branded #bhaktoists shouting on metro streets, Internet and TV. No fight is black & white, no smokes w/o fire. Stop illegal wars of development for #profiteers at the cost of media martyrs, activists, environment & security staff as guinea pigs?

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